Our Story

"If you can't trace a line between the work you are doing
and the impact on a young person’s life, then stop".

Getting started
Formed by Department for Education (DfE) in early 2000 to strengthen local school improvement.
Going well
SDSA was floated off and became at ‘not for profit’ with no budget allocation!
Evolving fast
Continuing to provide support across Leicester, SDSA’s footprint grew across the East Midlands delivering improvements in CYPS through a sector-led approach.
Growing partnerships
SDSA evolved to become ‘behind the scenes’ strategic partner supporting a school-led system helping every child reach their potential.
Redefining our approach
SDSA evolved to become ‘behind the scenes’ strategic partner supporting a school-led system helping every child reach their potential.
Innovative team
Our dynamic team grew to 20+ each with their own specialisms, skills and expertise.
Going strong
SDSA is proud to have a local, regional and national reach supporting over 60 projects with long standing partnerships across the sector.
Going forwards

I'm delighted to welcome you to SDSA. We're a not for profit company working with education providers and children's services across the country. Having worked in senior roles in schools and children’s services, I joined SDSA as the CEO in 2022 and look forward to continuing to promote the values which it had promoted for over twenty years and with a focus on improving life opportunities for young people.

We strongly believe in working alongside our partners and design projects with our clients. It means we’re proud to be able to reinvest into designing new products and being a not for profit company means we can focus directly on client needs rather than shareholder needs.

Our cornerstones

Well-being & Culture

Learning & Development

Clients & Quality

SDSA Directors

I am proud to be part of a values driven dynamic organisation that provides such a unique and needed service to the education sector. Over the past two decades SDSA has been shaped by the changing needs of our clients and their service users. Throughout this time, we have built an enviable reputation and a culture that enables us to anticipate, adapt and evolve - and through this we have nurtured an incredibly strong team of brilliantly diverse and talented individuals. On behalf of the Directors we are excited for what the next 20 years will bring.

Chair of
Directors

Primary
Maintained

Multi Academy
Trust

Secondary Academy
Trust

Local Authority

Special School

Community

Community